The idea
To make your organisation accessible – To bring together PR and IT – To control your information
Making institutions accessible
Polydea is based on a simple idea:
The general public is often unfamiliar with the institutions that affect their lives, and thus deserve to be known and recognized.
New technologies like Web 2.0 can help bridging the gap between, on the one hand, European actors (institutions, officials, international organisations), and, on the other hand, the general public as well as corporations and voters.
- European actors – officials and Members of Parliament, institutions, international organisations, trade-unions, lobby groups – can significantly increase their visibility towards the general public or their specific target groups.
- European citizens are seeking information, on a range of specific issues, and are looking for transparency in the activities of their institutions and their elected representatives.
- New media in their multitude and diversity offer a range of effective means to establish a direct link between citizens and the major actors on the European level.
Bringing together PR and IT
- European Public Relations: Our consultants have acquired their experiences and expertise in European institutions and Public Affairs consultancies. They understand and master institutional challenges and questions of European politics and communication;
- Information technology and Web communication: Artists and web designers, developers, animators, publicists, bloggers etc. Polydea’s staff & technical experts engage with the latest developments in the web and new media sector.
Controlling your information
With a proactive strategy and a solid infrastructure, you can master information about yourself and your work:
- You are the source of all information – collect and communicate your activities, publications, productions and projects online;
- Improve your notoriety – target and reach your audience;
- You get to know your audience ratings - you can hence adapt your tools and content accordingly.
Together we build your online communication!
